The latest statistics claim that the number of Facebook users in the UAE grew +9% between January and May 2014. This growth is among the lowest in the Arab region indicating a relative maturity and high penetration for the most popular social network in the UAE.
Compared to Iraq (+25%), Qatar (+24%) or Egypt (+15%), the UAE proves once again that it has one of the most advanced internet population with a penetration estimated at 90%.
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Advertising on Facebook is becoming increasingly essential. The average internet user uses Facebook almost daily which makes this channel a prime advertising tool that allows companies to target their audience on a continual basis. Nowadays most companies are promoting their products and services on user’s Facebook pages through many types of ads. The following ad types are the most popular:
Facebook has many targeting options that can help you choose your audience. You can target by location, age, gender, language, interests, connections and other categories. For more info please contact us.
Imad Karam, CEO of Clouds Media, talks about the importance of Twitter and how it will enhance you overall marketing campaign.
Imad Karam, CEO of Clouds Media, gives a brief and useful introduction to Google Adwords and paid search. The video is mainly in Lebanese and English and will be understood by users from Lebanon, UAE (Dubai), Saudi Arabia, Qatar and all arabic speakers. It has been aired on MTV Lebanon in July 2012.
Imad Karam, CEO